EA’s Executive Vice President Vince Zampella recently provided an update on the current state of the Need for Speed series. It's been over two years since the release of NFS Unbound, and fans have been eagerly awaiting news on the next installment. However, EA has remained silent on new developments for the franchise.

The reason behind this silence is clear: Criterion Games, the studio behind Need for Speed, is currently dedicating its efforts to the development of the next Battlefield game. According to Zampella, EA's primary focus is on this new Battlefield title, which is being crafted with a strong emphasis on incorporating player feedback. The project is a collaborative effort involving four different studios, showcasing EA's commitment to its success.

Zampella has emphasized that the team is keen on avoiding the pitfalls experienced with Battlefield 2042, which faced significant backlash at launch due to contentious gameplay choices. This player-centric approach extends to the ongoing support for NFS Unbound, indicating that EA is taking community input seriously across its titles.

It appears that EA will only shift its focus back to Need for Speed after the launch and initial support period of the new Battlefield game. This delay might actually benefit the NFS series. Recent entries in the franchise have left fans wanting more, and a pause could allow EA to reboot the series effectively by truly listening to player feedback. Giving fans time to move past previous disappointments and build up nostalgia could be a strategic move.

So, if you're a Need for Speed enthusiast, don't hold your breath for announcements in the near future. EA is putting its full effort into ensuring the next Battlefield is a hit, and NFS will likely remain on the back burner until then.