Home > News > Candy Crush teams up with Pat McGrath to bring lipstick, glosses, and nail polish to shelves
Candy Crush teams up with Pat McGrath to bring lipstick, glosses, and nail polish to shelves
Candy Crush Saga and Pat McGrath Cosmetics: A Sweet Collaboration
Candy Crush Saga, a mobile gaming giant, is expanding its reach beyond the digital realm with a surprising new collaboration. The iconic game is partnering with renowned makeup artist Pat McGrath to launch a line of Candy Crush-themed cosmetics. This exciting venture marks a first for the franchise, bringing the sweet world of Candy Crush to life in a whole new way.
Launching February 27th, the collection will include a range of Candy Crush-inspired lipsticks, glosses, and nail polishes. But the real highlight? Three lucky online customers will receive a stunning $10,000 diamond ring as part of a unique promotional giveaway.
This bold marketing strategy is a refreshing change from typical influencer collaborations. The surprise element of the diamond ring giveaway is sure to generate significant buzz and excitement. This move also showcases the evolution of gaming merchandise, from simple t-shirts to high-end luxury items.
Beyond the glitz and glamour, this collaboration serves as a testament to Candy Crush Saga's enduring popularity and its ability to constantly reinvent itself.
For those less interested in Candy Crush, but perhaps craving a retro gaming experience, consider trying Jump King, a challenging platformer that's received rave reviews. It might be the perfect antidote to the sugar rush of the Candy Crush cosmetics launch!
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